
Back to Bare: The Story Behind Gray Matter Soap Co.
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Back to Bare: The Story Behind Gray Matter Soap Co There are few things more grounding than standing barefoot in the dirt, breathing in clean mountain air, or rinsing off under a camp shower after a long day outside. That connection to nature, to simplicity, to what really matters—that’s where Gray Matter Soap Co. was born.
Hi, I’m Moni and I'm the founder of Gray Matter Soap Co., and I started this company with a pretty simple mission: to create clean, earth-conscious body care for people who crave adventure and care deeply about their impact. Products that I would feel good about my child and my family using. A brand I could believe in. Our brand grew out of weekends spent hiking desert trails, washing up at lakefront campsites, and reading ingredient labels in frustration, wondering why it was so hard to find skincare that felt good for us and the planet.
We believe that the things you use on your body should never leave a mark on the Earth. That’s why every Gray Matter product is handcrafted with 100% plant-based ingredients, sustainable packaging, and zero shortcuts. Whether you’re packing for a backpacking trip, cleaning up after a muddy paddle, or just looking to simplify your daily routine, our products are made to go with you and support your low-impact lifestyle.
From day one, we set out to build something that wasn’t just good for your skin—it had to be good for your soul. Our values are simple:
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Stay rooted in nature
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Live lighter on the land
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Honor your body and the wild places it takes you
We don’t believe in complicated routines or mystery ingredients. We believe in biodegradable soap strips that you can break apart on a trail. We believe in refill-ready lotion bars that won’t leak in your pack. We believe in candles that burn clean, oils that multitask, and self-care that doesn’t require plastic pumps.
Our products are inspired by the wild places we explore:
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The Clean Break Soap Tin for the dirt-under-your-fingernails days and washing clean without the fuss.
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ShooFly Spray & Soap for natural bug defense on every adventure.
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Mane Stream Shampoo Bar for travel-ready, plastic-free hair care.
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Wander Bar Lotion Bars for quick, clean hydration wherever you roam.
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Summit Stick Vegan Lip Balm to protect your lips from dry air and wind.
Everything we make is green-certified, sustainably certified, and completely plant-based. We handcraft each product with intention so you can feel confident about what you're putting on your skin—and what you're leaving behind.
At the end of the day, Gray Matter Soap Co. is about getting Back to Bare. Back to the basics. Back to what matters. Whether you’re a thru-hiker, a weekend warrior, a vanlifer, or someone who just wants better for their family and the Earth, we’re so glad you're here.
Want to start your own Back to Bare journey? Here are a few great places to begin:
🌿 Try our Clean Break Soap Tin for mess-free, low-waste handwashing
🌿 Light up an eco-friendly soy candle and unwind the sustainable way
🌿 Get ready for the season with our ShooFly Bug Off Adventure Bag
Let’s live simply, tread lightly, and take good care—of ourselves and the planet.
Welcome to the Back to Bare Crew. We’re glad you found us.
Want to love your body care?! Shop Now!!