The Truth About Lotions: What You're Really Putting On Your Skin

Let’s talk about lotion. That everyday product most of us grab without a second thought. It promises soft skin, hydration, and sometimes even a splash of luxury. But have you ever turned the bottle around and read what’s actually inside?

At Gray Matter Soap Company, we believe you deserve to know exactly what you’re putting on your body—and more importantly, why it matters. Our lotion is a reflection of that belief: made with only 8 carefully selected, plant-based ingredients you can recognize and pronounce. No synthetic fillers, no mystery chemicals, and absolutely no compromises.

We're proudly green-certified, sustainably certified, cruelty-free, and 100% plant-based. We package our products with environmentally conscious materials that respect the Earth as much as they care for your skin. Our lotion isn’t just good for your body—it’s good for the planet.

Now let’s contrast that with a story that hits close to home.

Before he met me, my husband swore by a popular lotion found in virtually every mega store, grocery store, and warehouse chain. It was his go-to for years. That product contains 10 ingredients. Not terrible, until you dig deeper. It’s not vegan. It’s packaged in virgin plastic. The brand lacks transparency, third-party sustainability certifications, and has a vague stance on animal testing. When we looked closer, we found questionable ingredients with known environmental impacts, not to mention unclear sourcing practices.

But here’s the really wild part.

The number one selling lotion in the United States today contains a staggering 27 ingredients. It's owned by a massive foreign pharmaceutical company, and spoiler alert: it’s not vegan either. It’s sold in non-recyclable plastic, contains multiple synthetic additives, preservatives, and fragrances, and there is no indication of cruelty-free practices or any sort of sustainability certification.

So let us ask you:

Do you know what you’re putting on your skin every day?

Your skin is your largest organ. It absorbs what you feed it. So why feed it ingredients you can’t pronounce from companies that won’t tell you where they come from?

What makes our lotion different?

• Only 8 ingredients. Simple. Honest. Effective.

• 100% plant-based. No animal byproducts. Ever.

• Cruelty-free. Because compassion matters.

• Eco-friendly packaging. Reusable, recyclable, low-impact.

• Certified green and sustainable. More than just a label—a promise.

At Gray Matter Soap Company, we don’t just make lotion. We craft body care for people who care—about their skin, their health, and the planet.

Ready to feel the difference? Shop our lotions here.

And if you’re not part of our Back to Bare Crew yet, come join the community. We’re all about conscious living, wild adventures, and sharing the journey toward a cleaner, better way to care for ourselves and the world.

Your skin deserves better. So does the Earth. Let’s start there.